about

We craft identities.

We build brands.

We amplify your voice.

Good design makes the world a better place — which is why we design for businesses committed to social impact and cultural change. We align your goals with your audience, create strategic plans, and design and develop brands that elevate your message over the long term.

We established Rinse in 2012, putting our 20 plus years of expertise and national experience to work focusing on what we love most — working with others committed to change.

About Robert

Robert Innis co-founded Rinse Design and Design Corps of Santa Fe. with Renee Innis, Design Strategist and Owner of Akin — Design+Genealogy.

Widely known for his charismatic and impassioned views of design as a social, strategic force for sustainably integrated communities. Robert applies 24 years of experience to design—promoting critical, creative and conceptual skills to propose new futures.

Throughout his career, Robert has worked with international clients, MasterCard International, Samsung (World Cyber Games), Global Outreach Doctors and nationally for Hewlett Packard, Beringer Vineyards, Edy’s/Dreyer’s Ice Cream and Los Alamos National Labs. Much of his local and regional work has focused on supporting small businesses — promoting leadership and progressive organizations. Robert has been an Adjunct Professor at the College of Santa Fe, a guest speaker and mentor to design students and has served for many years on the board of the New Mexico chapter of AIGA.

For progressive social design change, he and Renee have established the Litter Nation project—a citizen science based design challenge focused on addressing litter in New Mexico.

While earning a BS from the University of Cincinnati’s College of DAAP (Design, Architecture, Art & Planning), Robert also earned a living in Scotland, New York, and Connecticut.